News | Poker on TV
The satellite broadcaster is predominantly owned by Rupert Murdoch's News Corporation (36.8%), the parent company of The Times (one of the U.K.'s top newspapers), and has a continuously growing customer base. The company projections have it reaching eight million subscribers by the end 2005 and claiming £631 million in profit, up 31 percent from last year.
BskyB's move into interactive poker is set to make major waves with the debut of Sky Vegas 2 Live channel and looks to be a new form of revenue for the company. According to BskyB's CEO James Murdoch, the company is set to take advantage of upcoming changes in U.K. gambling laws that allow casino-style gambling like poker on interactive TV platforms.
Murdoch and BskyB believe this move is the future of the television age. BskyB has already found success with its SkyVegas channel, its existing fixed-odds betting games channel (currently allowed by U.K. law), and has high hopes for Sky Vegas Live 2.
"This is an interactive television application that workswe just have to get it into the marketplacewhere you can play live poker in tournament-style formats with other Sky customers," Murdoch said in a recent statement.
Murdoch and company feel confident about the company's move into the poker industry, believing that poker's recent explosion around the world will help bolster the company's profit margins and give it a major foothold in U.K. gaming.
"If you look at the audiences of poker which have been growing a lot, and you look at the participation in it that's been growing a lot, and our ability to leverage this on a wide scale, given the number of customers we have, we really see an exciting opportunity in the U.K. gaming and gambling marketplace," Murdoch said.
Ed note: Are you in the UK? Want to play with only European players? No American depositors allowed at William Hill
BskyB Predicts Successful Poker Future
August 06 2005, Michael Friedman
The satellite broadcaster is predominantly owned by Rupert Murdoch's News Corporation (36.8%), the parent company of The Times (one of the U.K.'s top newspapers), and has a continuously growing customer base. The company projections have it reaching eight million subscribers by the end 2005 and claiming £631 million in profit, up 31 percent from last year.
BskyB's move into interactive poker is set to make major waves with the debut of Sky Vegas 2 Live channel and looks to be a new form of revenue for the company. According to BskyB's CEO James Murdoch, the company is set to take advantage of upcoming changes in U.K. gambling laws that allow casino-style gambling like poker on interactive TV platforms.
Murdoch and BskyB believe this move is the future of the television age. BskyB has already found success with its SkyVegas channel, its existing fixed-odds betting games channel (currently allowed by U.K. law), and has high hopes for Sky Vegas Live 2.
"This is an interactive television application that workswe just have to get it into the marketplacewhere you can play live poker in tournament-style formats with other Sky customers," Murdoch said in a recent statement.
Murdoch and company feel confident about the company's move into the poker industry, believing that poker's recent explosion around the world will help bolster the company's profit margins and give it a major foothold in U.K. gaming.
"If you look at the audiences of poker which have been growing a lot, and you look at the participation in it that's been growing a lot, and our ability to leverage this on a wide scale, given the number of customers we have, we really see an exciting opportunity in the U.K. gaming and gambling marketplace," Murdoch said.
Ed note: Are you in the UK? Want to play with only European players? No American depositors allowed at William Hill
Recent Articles
- Don't Miss this Weekend's 7 Weekend Wonders Promo at Poker770
- 2012 World Poker Tour $100,000 Super High Roller Day 2: Daniel Perper Leads Final Table
- 2012 PokerStars.net LAPT Punta del Este Day 1: Juan Garcia Leads the Way
- The Nightly Turbo: Kyllönen Joins $1M Big One, Legalized Online Poker in Oz, and More
- 2012 World Poker Tour World Championship Day 6: Marvin Rettenmaier Heads Final Table
Most Popular This Week
- White House Responds to "We The People" Petition on Online Poker
- The Nightly Turbo: Jungleman's WSOP Challenge, $1 Million One Drop Satellite, and More
- The M Resort in Las Vegas is Reinventing the Wheel, Literally
- Five Thoughts: Grippo's Great Deal, and Enright's Defense
- Martin “phasE89“ Balaz to Tackle 40,000 SNG Challenge
Comments
No comments yet. Be the first to post one!
Related Sites
| News | Videos | Learn Poker | Play Poker | Live Reporting | Freerolls & Tournaments | Forum | Quick Room Review |
|---|---|---|---|---|---|---|---|
