Zynga's free-to-play business model could see some changes if online gambling is legalized in the U.S.
On Friday, a spokesperson for the social gaming giant told All Things D that it is in discussions with several partners about a shift into the real-money online gambling market:
“We build games and experiences that our players want and love. Zynga Poker is the world’s largest online poker game with more than 7 million people playing every day and over 30 million each month. We know from listening to our players that there’s an interest in the real money gambling market. We’re in active...
Zygna without Facebook is deader than a doornail currently, hence the IPO drop. I'll get excited when Facebook starts offering poker games using PokerStars, PartyPoker, etc portals.
flintsword
"The lucky player is usually the player that knows how much to leave to chance."
www.myspace.com/flintsword
01-20-2012 13:01
Facebook will keep the majority of the online $'s generated. They have a contract with Double Down, which operates a social-gaming casino on Facebook, boasts of a million unique players a day. Current Double Down customers can't place real-money wagers. Instead, they earn points for playing slots, slot tournaments, blackjack, video poker, and roulette against each other and against automated opponents. According to AppData.com, Double Down's Facebook application has 4.7 million monthly active users, up from 3.3 million in October. International Gaming Technology purchased Double Down recently, and that could easily lead Zynga out in the cold. In any event, Facebook holds all the cards (literally and figuratively) and will negotiate a deal with these companies that more than likely will be a 75-25% split of poker rake revenue. If Zynga and/or Doulbe Down don't like that deal, Facebook will just find another online poker site to make the deal.
Read more: http://www.pokernews.com/news/2012/01/inside-gaming-igt-doubles-down-online-mgm-macau-11831.htm
01-20-2012 15:40
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