Now Live WR WinStar River Poker SeriesMSPT Potawatomi

Advertise

To make a bluff with the deliberate intention of being exposed as a loose player. Advertising usually means showing down a mediocre hand, to give the impression that you play overly loose or that you play a generally weak game. The idea is that other players will then give you more action when you make a legitimate hand. Since people are bad at revising first impressions, this potentially beneficial effect can be long-lasting. Typical advertising plays in hold'em might be to show down top pair with a weak kicker (e.g., K2), middle pair, or a gut shot draw that missed. These hands have marginal intrinsic value, but playing them early in a session might pay off later. Of course, it's best to advertise if you actually want to be called down more often, e.g., at an especially tight table. At a table full of calling stations, it might be unnecessary or even harmful. Advertising can also mean anything you do at the poker table to manipulate how other players assess you.

ABCDEFGHIJKLMNOPQRSTUVWXYZ