Annie Duke just arrived to visit her friend Erik Seidel. She laid out several patches/stickers for her upcoming Ante Up For Africa tournament and asked Seidel if he "would be so kind" as to help promote the event.
Seidel, jokingly, took each of the four or five stickers and held them up to his chest as if to plaster himself with the promotional material. He laughed, took them down, and now has them in front of him on the table edge.