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To "Hollywood" (used as a verb) refers to acting or talking in an exaggerated way so as to encourage a specific reaction from an opponent during a hand. "Hollywooding" often refers to actions intended to be deceptive, such as when a player talks a great deal and acts comfortable, thus appearing very strong when in fact the player’s hand is weak.

The term is also sometimes used as a criticism, referring to "overacting" or taking too much time to act when a decision doesn’t necessarily require it.