As the first group of professionals to earn a sponsorship by an online poker room, the Hendon Mob made history back in 2004. The two year commitment between the Hendon Mob (consisting of brothers Ross and Barny Boatman, Joe Beevers and Ram Vaswani) and the then fledgling Prima Poker was highly successful for both the players and the poker room, which is now one of the major players in the online poker world. When the two parted ways amicably in January of this year, it had to be figured that it was only a matter of time until the Hendon Mob was able to pick up another sponsor.
That came to pass on Tuesday when Full Tilt Poker expanded its already impressive lineup of poker professionals by adding on the premier team of European players to their roster. Through this alliance, FullTilt not only sets themselves up as the home of the best professionals from the United States but also gains the poker room a representation in the European market of both the Internet poker realm and B&M tournaments. "Having the Hendon Mob join the FullTilt Poker family is very exciting for Team FullTilt and will afford players on the site a unique chance to play and chat with some of the best players and ambassadors in the poker world. We are very pleased!," stated the leader of Team FullTilt, Howard Lederer.
The list of accomplishments of the Hendon Mob in the European poker world is very daunting and deserving of their representation on Team FullTilt. The Hendon Mob are well known on the European poker circuit and household names all over the European continent and beyond. Between them, the members have earned thirty seven tournament titles and countless final table appearances. Their combined career earnings total more than $5.3 million. "We are excited and honored to have been chosen by FullTilt Poker to represent them on the European tournament circuit and beyond," said Barny Boatman of the Hendon Mob about the alliance. "We are long time admirers of the software, the style, and of course the incomparable team of top flight pros who make up Team FullTilt."
As a way of celebrating the Hendon Mob's new association with FullTilt, the poker site will be offering their players the chance to compete for tickets to one of the world's most popular sporting events. In June, soccer's World Cup kicks off competition in Germany and FullTilt will offer the chance for poker players to participate in the spectacle of one of the world's finest sporting events. The Hendon Mob/World Cup Freeroll will bring players together to compete against the Hendon Mob for those tickets, $2,000 in spending money and a customized FullTilt soccer jersey for the winners. Other players who eliminate members of the Mob or make the final table in the event will also win FullTilt jerseys. Action for the Hendon Mob/World Cup Freeroll will culminate with the final tournament on Saturday, June 17th at Noon (Eastern Time). More information on the qualification guidelines for the freeroll can be found at fulltiltpoker.com.
It now seems that, to test yourself against the best the poker world has to offer, FullTilt is the place to be. While their already impressive group featured some of the best American players around, it did lack a "world" presence. With the addition of the Hendon Mob to the team, the site can now say they demonstrate the international aspect of the poker world today and can truly offer competition against the best poker players in the world. Congratulations to both the Hendon Mob and FullTilt Poker on their alliance, which should be a long and profitable one for both groups!