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Reno’s Siena Hotel Spa Casino Granted Interactive Gaming License

Reno’s Siena Hotel Spa Casino

The eyes of the online poker world may be focused on the East Coast for New Jersey’s November launch of online gaming, but there’s still plenty of movement in Nevada — the first state to launch online poker operations. Late last week, Grand Siena, LLC, operator of the Reno riverfront property Siena Hotel Spa Casino, received final approval as an operator of interactive gaming from the Nevada Gaming Commission.

“We’re extremely excited for the opportunity to compete in this new market,” said Z4 Poker CTO Eric Colvin. “Our belief is that players will prefer excellent software and gameplay to expensive ad campaigns. The technology in the online poker industry has hardly evolved over the last decade, especially relative to the video game industry. While all the buzz is around the future convergence of social and real-money iGaming, we are living it today. We plan on launching something completely innovative that hopefully will be greeted with a sigh of relief by the community — something that will be disruptive to the existing technology. Open beta is just around the corner."

The Siena plans to launch under the brand HD Poker, which is currently in development by Las Vegas-based Z4 Poker. Both Z4 Poker and Grand Siena are owned by Las Vegas-based inventor and entrepreneur David Colvin.

The HD Poker social platform is expected to go live in early 2014 with launch on Windows, Mac, iOS, Droid, and Facebook. Real-money operations — which are dependent upon regulatory approval — would then follow a few months later.

*Lead photo courtesy of

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